THINKing

You’ve Got Mail

A recent survey completed by International Communications Research (ICR) revealed that even in today’s digital world, consumers clearly prefer mail over other communications vehicles such as e-mail for receiving new product information and offerings as well as confidential business communications, such as bank statements and financial reports.

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• Social Media’s Value
• You Have A Problem? I Have A Product!
• How To Plan For Issue Management And Successfully Engage The Marketplace
• Another Dinosaur Down
• Squirrel!