Teens Get Social. What A Surprise.

December 17, 2007 on 11:02 am | In Advertising, Buzz, Consumer Behavior, Marketing, Media, Online, Social Media | No Comments

Social networks are picking up steam at an astonishing rate, according to a new study reported by eMarketer.

In less than five years, nearly half of all U.S. Internet users will visit at least one social networking site on a monthly basis, as will more than 80 percent of all teenagers – a demographic that is fueling the growth of the category by making it a core part of their Web surfing experience.

So, if you are wanting to reach the teen market, get out the wallet. Spending is expected to soar on this category in 2008.

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