THINKing

News Dinosaurs’ Dying Slow Death

Told you so…the MSM’s print contingent continues its downward circulation spiral. The Audit Bureau of Circulations released circulation numbers for more than 700 daily newspapers this morning for the six-month period ending September 2007. The numbers show,

According to an analysis of ABC figures, for 538 daily U.S. newspapers, circulation declined 2.5% to 40,689,617. For 609 papers that filed on Sunday, overall circulation dropped 3.5% to 46,771,486. The percentages are based on comparisons from the same period a year ago and represent the majority of the paper’s reporting into ABC — less than half in the country.

Here’s a list of the top 25 newspapers by circulation.

Why is this happening? The media have lost the trust of the reading public; people aren’t reading as they once did, and more people are getting their information online.

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