THINKing

Links – 7/10/2009

Here are a few things we’re reading today:

AP Works Toward Universal Online News Format -  The Associated Press, along with fellow non-profit The Media Standards Trust, unveiled a digital news “microformat” to effectively encapsulate the content and key meta-data of every news story online.

Bing’s Growth Accelerates – Microsoft is gaining ground with its search engine Bing, but Google still dominates the market. Microsoft’s Bing grabbed 5.25% of the U.S. Internet search market in the four weeks ending June 27, while Google captured 74% of the market, according to data released by Hitwise.

Evian’s Babies Take Internet By Storm -  Evian’s break-dancing babies have become an instant viral success — which is just how the bottled water company likes it, since there’s no TV media buy planned for the U.S. to support the new ad campaign, themed “Live young.”

Everything You Need To Know About Twitter You Learned From Your Grandmother -  Sure, it can help to utilize the growing number of Twitter tools available as well, but if your Twitter grade isn’t as high as you’d like it to be, you may want to take some tips from grandma.

I’m On Someone’s Media List -  THINKing has written about this before. Now, Rodger Johnson takes on the topic of PR people sending totally off-base pitches and news releases to bloggers and newspeople.

Other Posts Of Interest

• Big Brand Blogging
• Creativity 2010 – Week #49
• Creativity 2010 – Week #30
• Your Personal Brand
• 23 Best Social Networking Toolbars and Plugins for Firefox