Holiday For Charity Is Back
November 13, 2008 on 7:30 am | In 28078, Cause Marketing, Charitable Giving, Charity, My Creative Team | 4 CommentsAmericans spent more in two months on holiday items than they did all year on charitable giving in 2007. Holiday retail sales for November and December 2007 in the general merchandise category were up about 1.7 percent, totaling roughly $469.9 billion, according to the National Retail Federation. Charitable giving for 2007 set a record, topping $306 billion.
I am not against capitalism – far from it. But I think that Americans should be giving at least as much to charity as they are spending on holiday gifts. So, we started a program called Holiday For Charity in 2002, and once again My Creative Team is promoting the program that provides some simple ways to help the less fortunate.
The number one thing you can do is ask friends, family and business associates to donate to charity instead of buying you gifts. I think a lot of people would donate to charity in someone’s name but they don’t feel right doing it unless they have that person’s approval. So, give them your OK and help someone who needs it more than you need a Christmas gift.
Here are some other elements of Holiday For Charity:
1. sell the holiday gifts you receive online at eBay’s GivingWorks and donate the proceeds to charity
2. register and shop at iGive.com, whose merchants donate a portion of each transaction to your charities
3. offer to do volunteer work in lieu of buying holiday gifts
4. donate directly to charity in lieu of buying holiday gifts for clients and customers
Other Posts Of Interest
Powered by WordPress with Pool theme design by Borja Fernandez.
Entries and comments feeds.
Valid XHTML and CSS. ^Top^
Subscribe



Pingback: THINKing » Give It Up
Pingback: Last-minute corporate gift-giving ideas « Training Marketer