Dead Fish Website

March 26, 2007 on 9:26 am | In Advertising | No Comments

Too often, websites are just repurposed brochures. When you hit the home page of one of these sites, they lay there like a dead fish in the sun. There is no interactivity, nothing to direct you on to deeper content. Colleague Jack Aaronson has some advice on how to determine what should be on your home page.

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