Creativity 2012 – Week #4

January 23, 2012 on 9:37 am | In Advertising, Creative, Creativity, Marketing, My Creative Team | 1 Comment


Photo credit: ajaxserix from morguefile.com

It Takes Two In The Innovation Tango – Which is better for innovation – a lone creative or a group of creatives?

Innovation And The Art Of The Story – The art of storytelling is nothing new. Storify co-founder and Hacks/Hackers founder Burt Herman discusses the next generation of the centuries-old craft.

A Running Shoe Inventor Shoots Himself In The Foot - How hard is it for an independent inventor to sell an idea to a multinational? Try running a mile in Lenn Hann’s shoes.

Social Technologies Speed Innovation – Research by McKinsey indicates that open innovation will only improve, as porous company borders increase external participation.

Creativity Is A Gamble – Whenever we start a project or pursue an idea, we’re risking our time, energy, and potentially money, on something that we can’t see the outcome of. It’s a gamble to try something new, to be creative.

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