THINKing

More Marketing Tools

Here’s another round-up of marketing tools and resources found on the web:

SpotMixer offers self-service tools to small- and midsized-advertisers for creating TV commercials online. Its customers now are able to distribute their ads through Google AdWords. 

BlogUpp!

You’ll notice the window in the sidebar to the right that provides a thumbnail snapshot of another blog. This is from BlogUpp!, a new blog promotion tool widget that I am trying. I’ll report back on how it works to drive traffic. Here’s what BlogUpp! says about itself:

Sharing With madKast

Have you noticed the little green “Share” icon that recently has popped up to the right of my blog headlines? That’s for a new service from madKast. I’m giving it a test drive to see if I like it better than the previous bookmarking widget I was using.

Widgets Revisited

Widgets – like the one above – are a great way to spread your brand message. That is – of course – if your widget is worthwhile. My above widget is a personalized search engine on the topic of advertising. I made it at WidgetBox from code developed at Eurekster. Feel free to get the code and drop it into your blog. Just click on the link beneath the widget that says Get Widget.

BlogRush Update

We talked recently about BlogRush, the blog widget that is supposed to drive traffic to your site. It was working great initially, but BlogRush was almost too successful and underwent some serious reprogramming. It has taken much longer than they anticipated to fix. BlogRush is about to roll out the new version and I’ll be interested to see how it works. If you have a blog and are using the service, let us know your experience.

Are You Widgetized?

If you are producing web content, then you should be spreading the word through widgets. WidgetBox is an online source for building, promoting and distributing your widgets. I developed one to promote this blog. See it below.

Marketing Headlines – 10-4-2007

Wal-Mart Whipped

Apple Flipped

Traditional Media Needs Makeover

Gen Y Drinks The Green KoolAid

National Geo Widgetized 

A BlogRush of Traffic? We’ll See.

Hey, if you write a blog and haven’t heard about BlogRush, you need to check it out. Here’s the proposition: Sign up with BlogRush, install the provided widget and get ready for a boatload of targeted traffic. Does it work? I’ll report back once I see what’s happening on THINKing. See an example of the widget below.

Google Gadget Ads Take Advertising To A New Level

Google Gadget Ads have arrived, according to MediaPost. Above, you’ll see one from Intel. These are widgets combined with ads that allow Google advertisers to embed RSS feeds and other rich media. Then, consumers can place the Gadget ads onto their desktops or use them in their blogs.  You could think of them as mini versions of your website.

Widgets + Ads. Who Would Have Thought?

Today’s Reveries features a piece on how some widget companies are developing products that are in effect advertising media. For instance, Slide has a highly popular widget that allows users to turn their photos into on screen slide shows. Here’s one I created.