THINKing

Links – 7/10/2009

Here are a few things we’re reading today:

AP Works Toward Universal Online News Format -  The Associated Press, along with fellow non-profit The Media Standards Trust, unveiled a digital news “microformat” to effectively encapsulate the content and key meta-data of every news story online.

A Holiday Gas

You have to love clients who clearly understand their brand, their audiences and have the courage to communicate with them in their vernacular. That’s why I love the folks at Newell Rubbermaid. They get it.

Random Readings

A few things I’ve been reading.

Businesses: Get Your Social Media On
Almost 60 percent of Americans interact with companies on a social media Web site, and one in four interact more than once per week. These are among the findings of the 2008 Cone Business in Social Media Study.

This Is A Gas

Flatulence is funny, no matter how old you get. We had an opportunity to develop a viral website and animated videos that revolve around gas. It’s the only time we ever have used the word “flatulence” in a new business proposal. BernzOmatic gave us the go-ahead and the site now is online.

Stilettos & Fishnets

THINKing, is putting on the fishnets and stiletto heels and campaigning for votes. It’s not pretty but it works. So, please visit the links below and help us win in 2008! (Registration is required to vote)

Best Marketing Blog (THINKing is leading in this Bloggers’ Choice category. Keep us there!)

Inelegant Pitching

Received an inelegant PR pitch last week that I wanted to share with the class. This PR firm had someone, whose title is “integration intern”, send this note:

Links 5/28/2008

Photo Courtesy of Morguefile

From my browser to yours, here are a few links of interest:

Read Free Magazines Via iPhone

Be A Trend Follower

Does Your Website Socialize?

A Very Social Beer

Top 5 Best Office Pranks

Why Twitter?

I’ve just started using Twitter recently and am finding it very useful. (Follow me on Twitter). Here’s a link to a good article that outlines the many reasons you might want to Twitter.

A Guide To Twitter: What It Is, How To Use It And Twitter Tools | Lost Art Of Blogging

We’re YouTubing & Metacafe-ing Dog Gone It

My Creative Team has just finished production of a video for client, Pet Sitters International. It’s about what happens when you leave your dog with the neighbor’s kid instead of with a professional petsitter. The MetaCafe player is embedded above.