THINKing » Video http://www.my-creativeteam.com/blog My CreativeTeam Thinks About Creativity, Marketing, PR & Social Media Wed, 16 May 2012 18:53:40 +0000 en hourly 1 This Is A Gas http://www.my-creativeteam.com/blog/this-is-a-gas/ http://www.my-creativeteam.com/blog/this-is-a-gas/#comments Mon, 18 Aug 2008 17:13:35 +0000 Harry Hoover http://www.my-creativeteam.com/blog/?p=809 Flatulence is funny, no matter how old you get. We had an opportunity to develop a viral website and animated videos that revolve around gas. It’s the only time we ever have used the word “flatulence” in a new business proposal. BernzOmatic gave us the go-ahead and the site now is online. Feel free to [...]]]>

Flatulence is funny, no matter how old you get. We had an opportunity to develop a viral website and animated videos that revolve around gas. It’s the only time we ever have used the word “flatulence” in a new business proposal. BernzOmatic gave us the go-ahead and the site now is online.

Feel free to check it out and “pass some gas” to your friends.

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]]> http://www.my-creativeteam.com/blog/this-is-a-gas/feed/ 0 Inelegant Pitching http://www.my-creativeteam.com/blog/inelegant-pitching/ http://www.my-creativeteam.com/blog/inelegant-pitching/#comments Mon, 07 Jul 2008 12:47:35 +0000 Harry Hoover http://www.my-creativeteam.com/blog/?p=769 Received an inelegant PR pitch last week that I wanted to share with the class. This PR firm had someone, whose title is “integration intern”, send this note: Hey – I love reading my-creativeteam.com blog posts about new industry ideas and things. I just found this video online. It’s a viral video from (brand name [...]]]>

Received an inelegant PR pitch last week that I wanted to share with the class. This PR firm had someone, whose title is “integration intern”, send this note:

Hey – I love reading my-creativeteam.com blog posts about new industry ideas and things. I just found this video online. It’s a viral video from (brand name removed). What do you think about this? What do you think about viral videos as a marketing tool? Heres the video…

Let’s dissect this, shall we? First of all, I don’t think this person has ever read a complete post from THINKing about “new industry ideas and things”. Do you?

Second, this “integration intern” did NOT just find this viral video online. The firm she works for developed the video, which by the way did not improve my view of the brand at all. I’m not mentioning the brand or providing the link because I don’t want to spread the virus for such an inelegantly pitched video. By the way, Draft FCB, someone should be supervising your interns.

Finally, I will answer the “integration intern’s” question. A viral video is a great marketing tool if it is funny and spread correctly. This one was neither. If you keep doing this, you will continue to be skewered in blogs.

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]]> http://www.my-creativeteam.com/blog/inelegant-pitching/feed/ 4 We’re YouTubing & Metacafe-ing Dog Gone It http://www.my-creativeteam.com/blog/were-youtubing-dog-gone-it/ http://www.my-creativeteam.com/blog/were-youtubing-dog-gone-it/#comments Mon, 07 Apr 2008 21:25:59 +0000 Harry Hoover http://www.my-creativeteam.com/blog/?p=673 My Creative Team has just finished production of a video for client, Pet Sitters International. It’s about what happens when you leave your dog with the neighbor’s kid instead of with a professional petsitter. The MetaCafe player is embedded above. Please take a look at the spot on YouTube and let us know how you [...]]]>

My Creative Team has just finished production of a video for client, Pet Sitters International. It’s about what happens when you leave your dog with the neighbor’s kid instead of with a professional petsitter. The MetaCafe player is embedded above.

Please take a look at the spot on YouTube and let us know how you like it. Please help us spread the message by StumbleUpon, Digg, Twitter, whatever your social network of choice is.

We’re planning on alternate endings. More on that later…

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]]> http://www.my-creativeteam.com/blog/were-youtubing-dog-gone-it/feed/ 0 SuperBowlAdvertisers.com: Your Super Bowl Ad Preview Roundup http://www.my-creativeteam.com/blog/superbowladvertiserscom-your-super-bowl-ad-preview-roundup/ http://www.my-creativeteam.com/blog/superbowladvertiserscom-your-super-bowl-ad-preview-roundup/#comments Fri, 01 Feb 2008 23:18:18 +0000 Harry Hoover http://www.my-creativeteam.com/blog/?p=597 Here is a preview of some of the SuperBowl ads: SuperBowlAdvertisers.com: Your Super Bowl Ad Preview Roundup Other Posts Of InterestCreativity 2012 – Week #19Best Marketing Links To Get You Ready For 2008Creativity 2011 – Week #16Social Media Is Transforming BusinessDropping Breadcrumbs]]>

Here is a preview of some of the SuperBowl ads:

SuperBowlAdvertisers.com: Your Super Bowl Ad Preview Roundup

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]]> http://www.my-creativeteam.com/blog/superbowladvertiserscom-your-super-bowl-ad-preview-roundup/feed/ 1 22 Best On-Camera Interviewing Tips Ever http://www.my-creativeteam.com/blog/22-best-on-camera-interviewing-tips-ever/ http://www.my-creativeteam.com/blog/22-best-on-camera-interviewing-tips-ever/#comments Sun, 27 Jan 2008 22:02:54 +0000 Harry Hoover http://www.my-creativeteam.com/blog/?p=583 As a former journalist, I often become incensed today when I see what passes for quality on-camera interviews by so-called reporters. I’ve just discovered the blog of Director Tom, and he provides a list of 22 tips for better on-camera interviewing. Whether you are a journalist or a marketer, these tips will help you. Other [...]]]>

As a former journalist, I often become incensed today when I see what passes for quality on-camera interviews by so-called reporters. I’ve just discovered the blog of Director Tom, and he provides a list of 22 tips for better on-camera interviewing.

Whether you are a journalist or a marketer, these tips will help you.

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