THINKing

Bad Marketer, Naughty Marketer

August 9, 2011 on 9:24 am | In Advertising, communication, dumbass marketer, Marketing, socialmediabitchslap | 2 Comments

I’ve been in marketing communications since shortly after the earth cooled and I have seen a lot of poorly conceived advertising and marketing programs. But in today’s unstable market, I’m seeing some unstable marketing, too.

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Copycat

September 23, 2010 on 3:41 pm | In Blogs, My Creative Team, Social Media, socialmediabitchslap | 11 Comments

Steve Eckburg has a blog that purports to provide “social media tips for all business.” I don’t think Steve is very social.

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Pitching Bloggers

May 1, 2008 on 7:40 am | In Blogs, Marketing, Online, PR, Promotion, Public Relations, Social Media, socialmediabitchslap, Web 2.0 | 4 Comments

I was pretty hard on a so-called PR practitioner whose bad blog pitch went awry and got him into social media trouble. So, I thought perhaps we should take a crack at helping PR people who would like to pitch bloggers but don’t know how.

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Bad PR Guy, Naughty PR Guy. Social Media Is Outing You!

April 30, 2008 on 1:13 pm | In Blogs, Journalism, Media, Media Relations, PR, Public Relations, Social Media, socialmediabitchslap, Tom Mahon, Web 2.0, word of mouth | 10 Comments

Chris Brogan has an excellent post about a PR executive who blind emailed a news release to him a couple of days ago and embargoed it. Here’s the salient paragraph:

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