Hidden Gems

September 4, 2009 on 7:59 am | In Blogs, Brand, Branding, Copywriting, Customer Service, Marketing, Personal Branding, PR | No Comments

OK, I’ll admit it: since Labor Day is approaching I’m taking the lazy way out today and dredging up some excellent old posts that for some reason didn’t get any traction. Have a great holiday.

Fighting For The Middle Ground

Tell Me A Story

Undiscovered Gems

June 10, 2009 on 7:29 am | In Advertising, Brand, Branding, Content Marketing, Creative, Creativity, Online, Personal Branding | No Comments

There is a ton of content on THINKing that has not yet been discovered by our more recent followers. So, I thought I’d serve up some of those undiscovered gems today. Enjoy.

Creativity & You

Shallow Brands

Remember, You Are Naked Online

Content Marketing On Steroids

Links – 4/9/2009

April 9, 2009 on 8:06 am | In Branding, Networking, Personal Branding, Social Media | No Comments

Today’s post is for sharing a few things I’ve come across in the past couple of days, and to resurrect a post or two from our dusty archives that speak to job-hunting. Let’s get going:

Even In Recession, There Are Jobs In Media

How Not To Get A Job With Social Networking

Hidden Gems

March 24, 2009 on 1:04 pm | In Brand, Branding, Buzz, Journalism, Media, Media Relations, Personal Branding | No Comments

I was checking out the statistics for my blog recently and found a number of excellent posts had had very little traffic. So, here is our first edition of Hidden Gems that will resurrect these overlooked posts:

Brand Euthanasia

Fighting For The Middle Ground

Client Media Relations Misconceptions

New Business 2009

January 5, 2009 on 3:09 pm | In Advertising, Brand, Branding, Customer Retention, Marketing, Networking, New Business, New Business Primer, Personal Branding, Positioning, Public Relations, Public Speaking, Referral Marketing, Social Media | No Comments

Are you out looking for new business? Who isn’t? I wrote a series on the topic some time back. You may want to check it out if you missed it the first time around.

New Business Primer – Part 1 – Introduction to the new business primer.

Born Branded?

November 19, 2008 on 8:06 am | In Brand, Branding, Personal Branding | 4 Comments

Lisa Hoffmann got me thinking the other day when I read her blog that declares we are born with a personal brand, also known as personalities. Yes, I agree that we do have some “branding” at birth. But to say we are who we are and that’s the end of the story is just wrong.

Remember, You Are Naked Online

November 12, 2008 on 8:28 am | In #smcharlotte, 28202, Blogs, Brand, Branding, Content Marketing, FaceBook, Google, Online, Personal Branding, Reputation Management, Social Media | 1 Comment

Here in the Charlotte area a number of teachers are in danger of losing their jobs because of online indiscretions. They posted objectionable items in their Facebook accounts. Last time I checked Facebook was the fifth most visited site on the web with millions of visitors each day.

Social Media Best Practices

September 10, 2008 on 7:36 am | In #smcharlotte, Blogs, Brand, Harry Hoover, Online, Personal Branding, PR, Public Relations, Social Media, social media marketing best practices project, Twitter | 7 Comments

The OnlineMarketerBlog threw out the challenge for us to discuss our social media best practice. The blog’s author, DJ Francis, called me “impressively tenacious”. That’s politically correct for cranky, I think! Anyway, here goes.

Personal Branding Revisited

September 8, 2008 on 3:40 pm | In Brand, Branding, Personal Branding | 1 Comment

Branding

Photo Courtesy of America’s Library

You know that THINKing often covers the topic of personal branding.

Chris Brogan has some interesting thoughts on personal branding, particularly where it comes to translating that brand into the online environment. Says Brogan,

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