THINKing

Media Continues Self Destruction

Photo credit: Grafixar from morguefile.com

The US media aren’t trusted by Americans, and the self destruction continued this weekend with the incessant drumbeat of impending doom ahead of so-called Hurricane Irene. As Kendall Allen tells us in her piece Fools In Raincoats,

News Media: Your Slip Is Showing

You’ve probably read about it by now – the hoax pulled on the media by a group posing to be from the US Chamber. The CopyWrite, Ink blog has a good overview.

And it was a hoax on the media, not on the US Chamber of Commerce, as Bloomberg characterized it. Says Bloomberg,

Top Content

In case you missed some of our posts, here are the top five read of all time:

Twittering Journalists

Top 10 Story Starters For Blocked Bloggers

Newspapers: Dig The Grave 

When Billboards Go Bad

It’s The Relationship, Stupid

Reading List

What are you reading today? Here are a few items we are checking out.

Newspaper Online Traffic Heads Up

Google Fast Flip Speeds Online News Reading

iPhone App Helps You Find Guinness

Measuring The Business Effects Of Web 2.0

Top 5 Tips For Media Selection

Marketers have a wide variety of media at their disposal. Even in this digital age, many think first of the advertising troika of newspapers, magazines and TV. But there are a number of other options depending upon what you are trying to accomplish.

Has The News Media Disappeared?

The free press of my early career was a thing of beauty. It was truly a watchdog over big everything, including government. It provided non-biased coverage of issues and kept its editorials on the op-ed pages.

Old Media Drives New Media

The average American’s Internet use has nearly doubled in the past two years, according to a MediaPost article. This means that the Internet now accounts for 1/3 of the average US consumer’s media day. So, how are you going to get those Americans to your website, hmmm? By the way, did I tell you that your website is one of about 186 million?

Links – 5/22/2009

Here are a few item we are reading today that you may also find of interest:

Consumers Like Newspapers Less Than They Do Airlines

In the first quarter of ’09, newspaper customers’ satisfaction rating was 63. To put this in some perspective, those surveyed expressed a greater deal of satisfaction with airlines (airlines!) which scored 64. And cell phone providers (cell phone providers?) which score a 69.

Links – 4/24/2009

Here are a few things I’m reading today about journalism and the newspaper industry. Thought you might have some interest:

NY Times Has No Plans To Go Private

The Newspaper Biz: More Poison Please

McClatchy’s Ad Revenues Fall 29.5%

Wikipedia Founder: How To Save Newspapers

Creative Destruction

It’s happening all around us and has been happening here in America since Europeans hit the shores. It’s the “creative destruction” that economist Joseph Schumpeter borrowed from Nietzsche. According to the 20th Century economist,