Media Continues Self Destruction

August 29, 2011 on 1:07 pm | In Media, Media Relations, News, Newspapers, PR, Print Media, Public Relations, radio, TV | No Comments


Photo credit: Grafixar from morguefile.com

The US media aren’t trusted by Americans, and the self destruction continued this weekend with the incessant drumbeat of impending doom ahead of so-called Hurricane Irene. As Kendall Allen tells us in her piece Fools In Raincoats,

Forgotten Gems

August 16, 2010 on 3:36 pm | In Brand, Branding, Customer Retention, Customer Service, Journalism, Media, Media Relations, My Creative Team, New Business, New Business Primer, News | 2 Comments

Undiscovered Gems

Through no fault of their own, sometimes really good posts just get overlooked. Here are a few forgotten gems you may have missed.

Grandma Says -  Southern grandmothers have often said, “there are only three times a respectable person’s name should be in the paper: when you are born, when you are married, and when you die.” This is the one area in which I part company with my grandmothers.

How To Be A Great Radio Guest

February 9, 2010 on 8:57 am | In Journalism, Marketing, Media, Media Relations, News, PR, Public Relations, radio | No Comments

Radio – despite changes in media habits – still is a great way to get in front of a lot of people. As a radio talk show guest on a national program, millions could hear your message. Talk radio listeners tune in about 20 percent more than the average radio listener.

Front Page Coverage – That’s What I Want!

February 4, 2010 on 1:41 pm | In Journalism, Media, Media Relations, News, PR, Public Relations | 8 Comments

Does everyone in business seem to think all you have to do is call the local daily paper and they come out to do a page one profile of your business? With all the downsizing, it’s hard enough just to get the media to open your emails or take your calls. Getting a front page story just because you want it: priceless.

5 Best Posts – January 2010

January 27, 2010 on 4:00 pm | In Advertising, audience, Marketing, Media, Media Relations, News, Social Media, Twitter, twittering journalists | No Comments

We had some very popular posts in January – some old and some new. I thought I’d share them with you.

  1. 8 Ways To Use Twitter Lists
  2. Twittering Journalists
  3. Be Relevant
  4. When Billboards Go Bad
  5. 7 Ways To Kickstart Your 2010 Marketing 

What’s your favorite?

8 Ways To Use Twitter Lists

December 28, 2009 on 10:28 am | In Cause Marketing, Customer Service, My Creative Team, News, Tools, Twitter, twittering journalists | 3 Comments

UPDATE: We just launched our Fortune 100 Twitter list. Feel free to follow it or any of our lists mentioned below.

We talked recently about the Twitter lists set up by My Creative Team. Are you using Twitter lists? Tell us about it.

Twitter Lists: Twittering Journalists

November 5, 2009 on 3:20 pm | In Media, Media Relations, My Creative Team, News, Online, Social Media, Twitter, twittering journalists | 1 Comment

Finally, Twitter is offering a lists function. None too soon.If you need more info on Twitter lists, Mashable is a good resource.

News Media: Your Slip Is Showing

October 21, 2009 on 2:46 pm | In Journalism, Magazines, Media, News, Newspapers, Print Media, radio, TV | No Comments

You’ve probably read about it by now – the hoax pulled on the media by a group posing to be from the US Chamber. The CopyWrite, Ink blog has a good overview.

And it was a hoax on the media, not on the US Chamber of Commerce, as Bloomberg characterized it. Says Bloomberg,

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