New Business Primer: Build Your Brand
January 16, 2008 on 2:03 pm | In Positioning, New Business Primer, Buzz, Branding, PR, Public Relations, Marketing |New Business Primer - Part 9
PR professionals know about reputation. But so often they don’t spend any time building their own reputation and brand. Step back and take a look at yourself as if you were a client.
What would you recommend to yourself? Here are three pieces I wrote on the subject of personal branding that may help:
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thanks for your post, but my dictionary doesn’t has “Primer” so I don’t understand what exactly this word means. Could you tell me plese ?? ^^
Comment by 5011 — January 16, 2008 #
It’s an old fashioned word…a primer is an elementary book for teaching, typically covers the basics or fundamentals of a subject.
Comment by Harry Hoover — January 17, 2008 #
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