Content Marketing 2.0

September 28, 2010 on 5:30 pm | In Blogs, Content Curation, Content Marketing, Content Marketing 2.0 | 13 Comments

Content Curation

Content marketing has been all the rage for a couple of years now. But now it is time to change the game. No longer is it enough to market your own content. You need to become a content curator if you plan to stay ahead of the slavering pack.

Creativity 2010 – Week #39

September 27, 2010 on 9:00 am | In Creative, Creativity, Innovation, My Creative Team | No Comments

Another week, another set of links to boost your creativity. Let’s go.

Where Good Ideas Come From - (video) People often credit their ideas to individual “Eureka!” moments. But Steven Johnson shows how history tells a different story.

America’s Worst Ads

September 27, 2010 on 3:00 am | In Advertising, Awards, Brand, TV | 1 Comment

It’s time to vote on the worst ads in America. The Consumerist has launched its first contest to find America’s most annoying ads. And, sadly, there are a lot from which to choose this year.

There does seem to be a theme in 2010. From Progressive’s annoying Flo to State Farm’s pocket agent, insurance companies are dominating the list.

Copycat

September 23, 2010 on 3:41 pm | In Blogs, My Creative Team, Social Media, socialmediabitchslap | 11 Comments

Steve Eckburg has a blog that purports to provide “social media tips for all business.” I don’t think Steve is very social.

Top 7 Rules For Creating Compelling Headlines

September 23, 2010 on 9:30 am | In Blogs, content development, Copywriting, My Creative Team, Social Media, Writing | 3 Comments

You can write the best email, ad, article or blog post ever and no one will read it if you have a horrid headline. Your headline is the first impression, which must entice the reader to take the next step. (By the way, did you enter our headline writing contest?)

My BFF Says LBD Is Now In The Oxford. LMAO

September 21, 2010 on 2:48 pm | In Copywriting, Creative, Creativity, My Creative Team, Writing | 3 Comments

There are a lot of new words and acronyms in the latest Oxford dictionary, and because of that you could win a copy of the dictionary from me. More on that at the end of this post.

But first, kudos to digital colleague (DC) Joan Stewart for pointing this out:

Creativity 2010 – Week #38

September 20, 2010 on 9:30 am | In Creative, Creativity, My Creative Team | 6 Comments

Here’s your creativity links for week #38 of 2010.

14 Ways To Get Breakthrough Ideas – Is there anything a person can do — beyond caffeine, corporate pep talks, or astrology readings — to quicken the appearance of breakthrough ideas? Yes.

Picture This: Bloggers Guide To Photo Attribution

September 14, 2010 on 4:17 pm | In Blogs, My Creative Team, Writing | No Comments

THINKing has been posting on topics designed to help bloggers develop more compelling content. We have talked about the five keys to developing more compelling contenttips for developing compelling blog ideas, and even provided resources to help you find good, free images and photography.

Creativity 2010 – Week #37

September 13, 2010 on 8:33 am | In Creative, Creativity | 1 Comment

Another week is here and so are your creativity links from My Creative Team.

20 Tips From Psychology To Help Boost Your Creativity - Creativity is all about finding new ways of solving problems and approaching situations. This isn’t a skill restricted to artists, musicians or writers; it is a useful skill for people from all walks of life. If you’ve ever wanted to boost your creativity, these tips can help.

Top 17 Tips For Developing Compelling Blog Ideas

September 7, 2010 on 6:30 am | In Blogs, content development, Copywriting, My Creative Team, Writing | 3 Comments

Sometimes I have to really put on the thinking cap to come up with a blog idea.  Are you struggling with this, too? I’ve put together this post with the tips that have most helped me come up with solid ideas, as well as provided a few related articles you may want to peruse.

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