Cool ads on shopping bags
July 31, 2007 on 5:24 pm | In Advertising, Creative, Creativity, Marketing, Promotion | No CommentsSometimes the best ads are in unexpected places.

Show Me Your Creativity
July 31, 2007 on 5:10 pm | In Advertising, Brainstorming, Branding, Creative, Creativity, Marketing, My Creative Team | No Comments
Our deadline is fast approaching for the My Creative Team creativity contest. Give us your best idea of how My Creative Team can market itself and you could win one of our cool, branded memory sticks. Here are the rules.
THINKing – You Were Always My Favorite
July 31, 2007 on 3:22 pm | In Advertising, Blogs, Marketing, My Creative Team, Social Media, Technorati, Web 2.0 | No CommentsHelp a brother out, visit the link below and make THINKing one of your favorites at Technorati. I’ll be glad you did.
THINKing on Technorati
How to clear bad press from search engine results
July 31, 2007 on 8:01 am | In Blogs, Journalism, Media, Media Relations, PR, Public Relations | No CommentsSometimes bad news catches you and your company in the crosshairs. Today’s digital repository of all things picks up this news and archives it for eternity. Can you erase it? No, but there are some things you may be able to do to minimize its effects. Give this a read:
The promiscuity paradox
July 27, 2007 on 4:21 pm | In Advertising, Blogs, Marketing, PR, Promotion | No CommentsSeth Godin has an excellent post today about permission marketing that also speaks to business growth. You should focus your business on the kinds of clients you can really work best with and say “No” to the ones who don’t fit. Growth for growth’s sake is never the right thing to do. Follow the link below to Seth’s post. Good advice.
How to Get Coverage in Entrepreneur Magazine
July 27, 2007 on 9:54 am | In Journalism, Media, Media Relations, PR, Public Relations | No CommentsMarketingSherpa has an interview with the editor of Entrepreneur Magazine about what kinds of stories they are seeking for the magazine. A few places to pitch, include:
Media Moves
July 26, 2007 on 12:02 pm | In Blogs, Journalism, Media, Media Relations, PR, Public Relations | No CommentsBulldog Reporter is an excellent source of information on editors and reporters. Here are a few items from today’s edition:
The Wall Street Journal promotes deputy D.C. bureau chief David Wessel (david.wessel@wsj.com) to global economics editor, effective in September. Economics and real estate editor Constance Mitchell-Ford (constance.mitchell-ford@wsj.com) moves to New York-based real estate and property bureau chief for Chicago, Houston, Los Angeles and Pittsburgh, effective in September.
Website Grader – SEO Tool
July 26, 2007 on 9:55 am | In Blogs, Marketing, RSS, Web 2.0 | No CommentsWebsite Grader looks at a number of elements and then ranks your site accordingly. The link below takes you to the report on this blog. We don’t rank very high yet since I just moved the blog to this new domain a couple of weeks ago. But I’m working on bringing up the score.
Associated Press Special Features
July 26, 2007 on 7:16 am | In Journalism, Media, Media Relations, PR, Public Relations | No CommentsAssociated Press complies a number of special reports each year, and these offer an excellent opportunity for you to get media coverage. Cars, parenting and holidays are being covered in August, September and October respectively. Deadline is the first of each month for these.
Send your information to:
When Ad Slogans Go Abroad
July 25, 2007 on 4:09 pm | In Advertising, Creative, Creativity, Marketing | No CommentsAd slogans may work really well in their native language, but when they go overseas it’s a different story. for instance,
Clairol introduced the “Mist Stick,” a curling iron, into Germany only to find out that “mist” is slang for manure. Not too many people had use for the “Manure Stick.”
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