THINKing

Is Feedster Dead?

Some pundits are saying Feedster is dead. But they have just launched an updated, redesigned website with many new features and widgets. It may be a case of too little, too late.

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Statistics for 2007

Some interesting statistics on advertising and related topics:

Advertising:

* The average (American) city dweller is exposed to 5,000 ads per day, up from 2,000 per day 30 years ago. (New York Times)
* Spending for Internet video advertising in the US hits $640 million.
* The average return on every dollar spent on email marketing is $57.25. (DMA)
* Cable TV’s advertising revenues were up 6.3% to $3.8 billion in the first quarter. Overall media ad revenues are down 0.3% as major advertisers scaled back on advertising budgets. (TNS Media Intelligence)

Birds-Eye.Net Broadband Statistics for 2007

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Citizen Journalism Kills Senate Immigration Bill

Those days when Senators could hide in a dark room and come out with laws that had never been debated in the light of day are over. The immigration bill is dead. Although some liberals – and even a few Republicans – complain that talk radio was the reason this bill failed, I believe that is only part of the reason.

Citizen journalists – not willing to swallow the media misdirection on pending immigration legislation – dissected and illuminated the issue with their reporting.

This reportage informed the population about the sorry state of this bill. In recent polling, 75 percent of Americans were against the bill that Senators tried to ram through which would have legalized more than 12 million illegal aliens upon its signing.

Michelle Malkin is one of the leading bloggers who took his bill down. She and others like her reported, editorialized and cajoled voters into action. A disparate group of bloggers pulled together an unlikely coalition of Americans – from labor unions to conservatives – that together stopped this train.

Liberals in Congress are taking aim at talk radio and there are rumblings of a new fairness doctrine to govern radio. Whether you are a liberal or conservative blogger, keep a weather eye on the horizon. You’ll be next on the legislative agenda.

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Creativity at Work Quotes

We’re big believers in the power of creativity, and so is the website, Creativity At Work. It gives us quotes like the one below from Warren Bennis, as well as articles and other resources.

“The organizations of the future will increasingly depend on the creativity of their members to survive. Great Groups offer a new model in which the leader is an equal among Titans. In a truly creative collaboration, work is pleasure, and the only rules and procedures are those that advance the common cause. ” — Warren Bennis

Creativity at Work Quotes

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Entrepreneur Magazine: Free Marketing Tools

Free Marketing Tools
Looking for ideas? Check out these three great marketing resources–which also happen to be free.

Entrepreneur Magazine: Free Marketing Tools

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MyRagan

By now you may have heard about www.myragan.com—the free professional networking site for the PR and communications industry. Every week, they give away resources to the 6,500 members who have already signed up.

This week’s free gifts include:

– A checklist to help you build the perfect online press room
– A sure-fire way to streamline the approvals process for your employee publication
– A free newsletter called Media Relations Online offering tips on pitching top reporters
– A hilarious video of Comedy Central’s meeting with a PR consultant
– Video coverage of our internal comms/PR social media conference in London

Visit MyRagan Home Page!

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Giveaway of the Day

This site uses daily free software giveaway to boost traffic and offers high profile promotion to sites that cross-promote it. Check it out to get freebies, or subscribe to the site’s RSS feed.

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Marchex Aims To Lead Local Search, Launches 100,000 Sites – 06/27/2007

MediaPost Publications – Marchex Aims To Lead Local Search, Launches 100,000 Sites – 06/27/2007
SEARCH AND MEDIA COMPANY MARCHEX adds more than a billion Web pages to its content network today as it officially launches more than 100,000 vertical and local Web sites–taking aim at the top spot of the lucrative, but highly fragmented local search market.

Pages with titles such as newyorkdining.com and seattleinsurance.com include business and service listings complete with maps, user-generated ratings and expert reviews–content aggregated by Marchex’s Open List publishing technology. In addition to crossing some 20,000 Yellow Pages categories, the launch also includes ZIP code Web sites like 90210.com, covering every state in the U.S.

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10 Sales and Marketing Tips I Learned from Strippers

A great post from WiseCamel:

WiseCamel.com » Blog Archive » 10 Sales and Marketing Tips I learned from Strippers

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Getting To Know Web 2.0

Everyone throws around the term Web 2.0. They know about MySpace.com and Wikipedia.com because of the publicity surrounding them, but I’m convinced most of them don’t have a clear grasp on the range of technologies covered by this term. Here is an article I wrote on the subject:

Getting To Know Web 2.0

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